Competition Law U.A.E |
Key Provisions of the Law:
- Combating Predatory Pricing: Companies are now prohibited
from offering excessively low prices for production, transfer, and
marketing activities with the intent to eliminate competitors and
establish a monopoly. This ensures fair competition based on factors like
innovation and quality, ultimately benefiting consumers with a wider range
of choices.
- Monitoring and Enforcement: The Ministry of Economy, in
collaboration with local authorities, will actively monitor the market for
any anti-competitive practices. This includes investigating complaints and
taking necessary actions to maintain a fair and healthy business
environment.
- Regulation of Mergers and Acquisitions: The law
establishes a framework for regulating mergers and acquisitions within the
UAE's market. This aims to prevent excessive economic concentration that
could stifle competition and harm consumers. Specific criteria based on
annual sales value and market share will be determined by the Cabinet to
assess such activities.
- Fines and Penalties: While details regarding fines
and penalties for violations are still under review, the clear message is
that non-compliance will be addressed to ensure adherence to the law's
principles.
Overall Objectives:
The new competition law reflects the
UAE's commitment to creating a stimulating environment for thriving businesses. By promoting fair competition, the law aims to:
- Enhance Competitiveness: Encourage businesses to compete
on merit, leading to innovation and improved product and service quality.
- Protect Consumer Rights: Ensure consumers have access to
a diverse range of products and services at competitive prices.
- Foster Economic Growth: A vibrant and competitive market
fosters economic development and attracts foreign investment.
Looking Ahead:
The UAE's new competition law marks a positive step towards a more robust and consumer-oriented market. As the regulations are implemented and enforced, it will be interesting to observe the long-term impact on the UAE's business landscape and its overall economic growth.